THE BREAKTHROUGH
Access the clarity and confidence needed to deliver a brand message and model that connects with your audience and builds your legacy.
THE BREAKTHROUGH
Access the clarity and confidence needed to deliver a brand message and model that connects with your audience and builds your legacy.
It's time to build your world-class brand and business model for a new or next-level offering. Your audience is ready for your revolutionary message and you are ready to deliver. This is your life’s work and your "why" is a big one!
You've got a lifetime worth of brilliant ideas and lived experience to share...though the thought of piecing it all together to be what you know it can be is overwhelming. You want communication strategy & captivating content development.
What you need is a world-class collaborator – someone to skillfully add dimension and help you hone & deliver your world-class message.
Welcome to The Breakthrough – World-Class Content Creation & Communication Strategy for Brands with Big Why's. Together, we take care of developing everything from messaging & models to programs & proprietary principles!
In this supportive partnership, the exponential development and clarification of your ideas is our utmost priority. Together, we answer the following questions:
- How can you ensure your revolutionary idea has relevance and translates into sales & business growth?
- Can all of the pieces of your message, model or methodology fit together into an on-brand program or course?
- Are there undiscovered dimensions to your message that would add great client value?
- How can you build this message platform to support your big-picture brand?
- What is the most effective way to position & communicate your message?
This structural program will empower you with the organization of your ideas into an innovative model, clarity of your core concepts, captivating content creation and a personalized plan for delivery.
If you are a revolutionary leader or executive who needs strategic, creative and structural support to build and confidently deliver your message to your team or to the world, this one-on-one program is for you!
[ BREAKTHROUGH: An important discovery or event that helps to improve a situation or provide an answer to a problem.]
The Breakthrough program is specifically designed to give you that undeniable clarity and unshakable confidence needed to forge fearlessly ahead with your long-term mission of providing an innovative response to a deep need or pain point within your market.
THE RESULTS
Find your voice, define your brand, master your messages, create captivating content and walk away with:
- Structure and strategy to effectively compile and contribute your life’s work.
- Clearly defined key messages.
- Identification & articulation of your proprietary principles (core concepts).
- Captivating catch phrases for your key messaging.
- The transformation of your messsaging into both a customer journey and a strategic process.
- Clarity of how and where each concept fits within your brand message.
- A hook, synopsis & Purpose Pitch™ for immediate use in marketing/promotion.
- The framework to easily input additional concepts, strategies and stories into your brand message model.
- Templates to produce consistently powerful content.
- Strategic communication methods that build resonance with your audience and profit within your business.
THE PROCESS
What does your message, model or program look like when it is brought fully to life and set out into the world?
We clarify the answer and get you there with ease.
The Breakthrough fuses business strategy, communication strategy & content creation to build world-class message platforms.
Through weekly 60-minute strategy calls and co-developed content, you'll access the confidence and clarity to consistently deliver a brand that reflects the best of you, brings out the best in your audience and effectively builds your business.
Because of the highly personalized nature of this work, there are only 3 spots available for Breakthrough clients each month.
To claim your place, begin by booking a FREE 30-minute discovery call to share your big-picture vision...and save yourself months of uncertainty, self-doubt and over-thinking:
TESTIMONIALS
...She is not a ghost writer, she is a voice finder. After working with her, I have tapped into my authentic voice in a way that I have never experienced. As a result, we are co-creating amazing content…but I am also getting more clarity on what I uniquely have to say and offer to my clients and how to live out my true purpose in a more authentic way.
– Betsy Jordyn, President, Accelera Consulting Group
Joscelyn is a master of her craft and an absolute joy to work with. She brings out not only the best in peoples’ ideas and writing but, more importantly, the best in people. As an author and former publishing company owner, I have worked with a number of people in the industry and can say, beyond a shadow of a doubt, Joscelyn is the best person I have ever worked with. Helpful, insightful and inspiring, she has a knack for being able to capture all those thoughts in my head and make them clear and concise. Give her your ideas and she’ll transform them into something a reader not only can understand, but also enjoy and be impacted by.
– Corey Sigvaldason, President, Grandesco College & Founder, HOP Leadership Program
I searched long and hard for core business messaging that would paint an accurate picture of what we as a business wanted to achieve for our clients, prospective clients and community. Joscelyn was able to help us distinguish what that key message was, and how we differentiate ourselves. I would recommend her to anyone who is looking to create that perfect message, refine existing core messaging or who is looking to build their business and take it to the next level! I am extremely impressed with our growth and success and will continue to leverage Joscelyn as our business continues to evolve.
– Kian Zarkechvari, Socially Responsible Financial Advisor, Edward Jones
Working with Joscelyn was like having someone throw me a lifeline and pull me into a pool of clarity around my work. I have struggled with being all over the place in my offerings. She has an amazing talent of being able to see the uniting thread in all my work and helping me to pull it into a nice neat package. I am deeply appreciative of her great talent and I plan to consult her on an ongoing basis as my company grows and evolves in the years to come.
– Helen Ries, CEO, Great River Consulting & Co-Founder, The Sibling Collaborative
Even more valuable then the quality you deliver, it’s WHO YOU ARE that is amazing!!!! It’s your empathy, your kindness and the fact that you even ask me how I am. The fact that I can count on you to work extremely diligently to always answer my emails, to walk with me closely as I build my business, to offer me timely support and cheerleading when I’m in doubt, to celebrate with me when I have big wins, to treat me like a world-class leader, and to inspire me to unleash my greatness – that part is priceless.
– Jeanny Chai, Founder, Bamboo Myth, Corporate Trainer, Coach & Speaker
Our work together in shaping the messaging and programs for our newly formed business has boosted my confidence in what we are doing by 100%! (...and my confidence was already high.)
- Eric Goll, Co-Founder, The Sibling Collaborative