CASE STUDY:
MiROR Partners
WE BUILD BONA FIDE BRANDS.
CASE STUDY:
MiROR Partners
WE BUILD BONA FIDE BRANDS.
CASE STUDY
SUMMER ANDERSON, MiROR PARTNERS
OBJECTIVE: Summer Anderson, Founder of MiROR Partners, came to us with the desire to fully own and communicate their unique value as an Executive Search & Leadership Development firm. Their current brand/website copy was vague and made it difficult to know exactly what they offered.
PROCESS: Through group calls with Summer’s 4-member team, we co-developed their core brand wording, messaging & model:
- The input of all team members was incorporated into a collective mission statement, their process outline & new website copy.
- A powerful, detailed visual model was developed to showcase their unique process.
- A diversity program was built out and added to their core offering, further setting them apart in the marketplace.
BRANDING – SLIDE DECK
BEFORE
AFTER
RESULTS: Summer’s team called the exploratory process of shaping their new brand together, “Amazing.” The new core messaging clarified their offering, giving them confidence to position themselves with new and bigger clients in the technology industry.
In week 1 of our work together, Summer used her newly designed and rewritten slide deck to secure a long-term contract (est. multiple 6-figures) with a rapidly growing tech company. As a result of the full scope and impact of the initial work, Summer brought Joscelyn on to coach her CEOs in transition on clarifying and communicating their unique value in the marketplace.
BRAND ASSETS
SAMPLE OF DEVELOPED CONTENT
IT IS POSSIBLE TO SUSTAIN RAPID GROWTH AND MAINTAIN CULTURAL INTEGRITY
As an organization experiencing rapid growth in a dynamic economic environment, it’s not always easy to navigate change.
Steeped in expertise in the fields of converging technology, software, AI and security, the MiROR Partners team excels at the identification & integration of the leadership you need to rise to your next level of growth.
To ensure you keep pace with your environment, while maintaining your culture, we identify FORCE MULTIPLIERS – exceptional executives who give you more than what you knew you needed.
DISCOVER OUR PROCESS
JOIN US AT THE MAVEN AGENCY
Clarify and effectively communicate your unique value, vision & messages.
TESTIMONIALS
Joscelyn is a master of her craft and an absolute joy to work with. She brings out not only the best in peoples’ ideas and writing but, more importantly, the best in people. As an author and former publishing company owner, I have worked with a number of people in the industry and can say, beyond a shadow of a doubt, Joscelyn is the best person I have ever worked with. Helpful, insightful and inspiring, she has a knack for being able to capture all those thoughts in my head and make them clear and concise. Give her your ideas and she’ll transform them into something a reader not only can understand, but also enjoy and be impacted by.
– Corey Sigvaldason, President, Grandesco College & Founder, HOP Leadership Program
Joscelyn is a master at what she does. She helped me hone my message in a clear and concise way. She's one of the best investments for increasing my revenue!
– Jeff Griffin, World Renowned Author & Speaker
I searched long and hard for core business messaging that would paint an accurate picture of what we as a business wanted to achieve for our clients, prospective clients and community. Joscelyn was able to help us distinguish what that key message was, and how we differentiate ourselves. I would recommend her to anyone who is looking to create that perfect message, refine existing core messaging or who is looking to build their business and take it to the next level! I am extremely impressed with our growth and success and will continue to leverage Joscelyn as our business continues to evolve.
– Kian Zarkechvari, Socially Responsible Financial Advisor, Edward Jones
Even more valuable then the quality you deliver, it’s WHO YOU ARE that is amazing!!!! It’s your empathy, your kindness and the fact that you even ask me how I am. The fact that I can count on you to work extremely diligently to always answer my emails, to walk with me closely as I build my business, to offer me timely support and cheerleading when I’m in doubt, to celebrate with me when I have big wins, to treat me like a world-class leader, and to inspire me to unleash my greatness – that part is priceless.
– Jeanny Chai, Founder, Bamboo Myth, Corporate Trainer, Coach & Speaker
We came to Joscelyn for creative direction on our newly formed business. It was so new that we had no name or company description, only a passion to provide some very cool ass services to our clients. Through the interview process, Joscelyn was able to discern our individual and collective brands and set a tone for the services our brand embraces. She really heard us and 'got' us, and as a result, we've moved forward with confidence in what we have to offer, and a language for us to speak to clients about our services. We can't thank her enough for 'seeing' us!!
– Julie MacPherson and Annie Hoekstra, Founders, Intuitive Infusions
The strength of Joscelyn’s work has led me to partner with her, as my personal writer and creative consultant. She has been an essential asset in the creation of books, marketing pieces, newsletters, a new company name and slogans. On a personal level, Joscelyn is highly trustworthy, focused and creative, and always respects the confidentiality of my information. She is extremely conscientious and has a beautiful manner of framing questions in order to release my inner-most thoughts.
- Louise Levesque-Burley, Founder, Shared-Vision